2. What types of cookies is this website using?
Performance Cookies: Such cookies measure your behavior on our website. In order to find out which parts of our websites are interesting for our visitors, we collect data with respect to the use of our website. For example, we track the number of visitors, the most visited pages, surfing behavior of the visitors or the duration of a visit of the website. This data is not used for any other purpose.
Marketing Cookies: We also use a marketing cookie for online advertising and (re-)targeting. This enables us to use identify target groups and assign the advertising content to them.
4. Cookies on this website
Google Analytics: Google Inc. takes care of the installation of the cookies, the investigation and analysis of the resulting information. For this analysis, information (e.g. IP address) is transmitted to Google. However, Google Analytics is designed in such a way as to keep the data anonymous. That means that your IP address will by anonymized and not combined with other data from Google. Google’s Privacy Statement gives you more information about it: https://policies.google.com/privacy?hl=en
Storage times of Google Analytics cookies vary from 1 min. up to 2 years.
For more technical information of Google cookies see here: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage
To opt-out you can download and install the browser plug-in available at: https://tools.google.com/dlpage/gaoptout?hl=en
New Relic: The cookie of New Relic Inc. monitors the performance of the website, its underlying systems and architecture. The cookie used expires at the end of the user’s session. For the cookies that New Relic installs you can find more information on here: https://bit.ly/2A4W0Hr
Facebook Pixel: For marketing purposes, we use Custom Audience of Facebook Inc. This cookie makes it possible to track visitors’ search and surfing behavior. With the pixel Facebook is able to recognize you when you visit its closed member area and delivers customized advertisements. Facebook is only able to recognize you if you have an account and have logged in to the Facebook closed member area. In other cases, you will not be affected by this data processing. Facebook stores such cookie up to 180 days. Facebook’s Privacy Statement gives you more information about it: https://www.facebook.com/about/privacy/update.
To opt-out, you can use the one-click function at https://www.hotjar.com/legal/compliance/opt-out/
More information: https://help.hotjar.com/hc/en-us/sections/115003180467-Privacy-Security-and-Operations