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“What I love most about my role is code! Programming feels like gaming. I guess it’s the same kick people get from solving puzzles.”

It is the ads’ interactivity that empowers consumers’ interaction and participation. People want in on your next big idea and they’re doing it through fewer words, GIFs, emojis, face filters, stickers, live videos and reactions, etc. As a result, brands and people are becoming more intertwined.

Real-time engagement can really bolster lead quality. Both chatbots and live chat are valuable tools, but it’s important to address the specificities of your campaign to zero in on the right strategy. Social Blue has successfully created and incorporated live chat and chatbots into client campaigns to produce higher lead quality. We’ll draw from our experience in sharing some insights.

“I really like being the best version of myself, and so I like trying new things that help me improve. What I like most about my job is testing new ideas and generating great results with them.”

Reading is important because it helps us grow mentally. Every book gives us an opportunity to learn new things and explore new ideas. Reading books increases our knowledge and makes us more aware of our surroundings. Reading also helps us cope with stress and provides us with creative solutions in the uncertain times of COVID-19.

Outsourcing lead generation often achieves better outcomes in a more affordable and faster way than generating leads in house. In this article, you can read how we managed to successfully generate high-quality leads for our client Intereno, and what we consider to be most important for a long-term partnership.