Performance marketing sets apart the wheat from the chaff. PPL specializes in tapping into the right channels to reach warm audiences and generate qualified leads, that is leads that will quickly convert. As lead generation experts, we can vouch for the pay-per-lead model.
A pay-per-lead model focuses on delivering qualified leads to the client. It’s result-oriented – no charge for creating strategy, imagery, advertisement texts, analyzing data, and running split-run tests – just the leads. The client also benefits from free branding and engagement that the campaign generates. Using the PPL model, our lead generation experts produce qualified and warm leads that stay on the sales funnel until the end and eventually convert.