Business Objective

The company was looking for people over 50 with hearing loss (or people having a loved one suffering from hearing loss) who were interested in getting a hearing exam in stores nationwide.

Geers Dobry Słuch offered these people a chance to try a hearing aid for free. Their flagship model, the Phonak™ Marvel, was brought to the attention of the target audience by this campaign. Within a year, we found 33,600 high-quality leads.

Geers Dobry Słuch

Geers Dobry Słuch has proposed consumers with hearing loss, modern solutions for over 25 years through offering premium hearing aids. The high-value content that was created for this campaign contributed to a smooth following-up of potential consumers who wanted to participate in the offer.

Social Blue has been running native campaigns for us since 2017. I can sincerely recommend them to companies which are looking for a partner who provides high quality services. It is a pleasure to work with Social Blue as all of the employees are very engaged in taking care of their business partners. Thanks to the campaigns run by Social Blue we have been able to increase our revenue year over year.
Ewa Mikuła Marketing Manager

Campaign strategy

We’ve targeted Polish people nationwide. People who showed interest in the offer could select a shop nearby to see if they qualified. After a call from the client’s call center to make the appointment, people could come to the shop and get their hearing checked and test one of the latest hearing aids for free.

By constantly improving and testing our advertising materials we reached all-time high results while always maintaining premium quality leads.
Nicoradja van der Kraan Native and Display Advertising Specialist

The target audience was able to view and interact with the advertising materials that were set up by our highly committed teams. This enabled our client to broaden the scope and get in touch with Polish people over 50 with hearing loss.

Free branding

While almost 3 million Polish people over 50 were reached, Geers Dobry Słuch only had to pay for the leads generated.